Cookie Policy
This Cookie Policy explains what cookies and similar technologies TariffWise uses and how you control them.
1. What is a cookie?
A cookie is a small text file that a website stores on your browser. Websites use cookies to remember you, measure traffic, secure logins, and personalize content or advertising.
2. Categories
- Strictly necessary: required for the Site to function. Cannot be disabled.
- Preferences: remember your settings (theme, language).
- Analytics: measure traffic. Optional.
- Advertising: personalize ads. Optional.
3. Cookie inventory
| Cookie | Provider | Purpose | Duration | Category |
|---|---|---|---|---|
| tw-theme | TariffWise | Remember dark/light mode | 1 year | Preferences |
| tw-cookies | TariffWise | Remember consent choice | 1 year | Necessary |
| _cf_bm | Cloudflare | Bot mitigation | 30 minutes | Necessary |
| _ga | Google Analytics 4 | Distinguish unique users | 13 months | Analytics |
| _ga_<ID> | Google Analytics 4 | Session state | 13 months | Analytics |
| __gads | Google AdSense | Show ads, frequency capping | 13 months | Advertising |
| __gpi | Google AdSense | Personalized ad ID | 13 months | Advertising |
| IDE | Google DoubleClick | Ad targeting + measurement | 13 months | Advertising |
| NID | Ad preferences | 6 months | Advertising |
4. Consent
When you first visit, our consent banner appears. You can Accept all, Reject all, or Customize. "Reject all" is presented on the first layer of the banner with equal weight to "Accept all".
We do not load analytics or advertising cookies before you consent.
5. Change or withdraw consent
- Click "Cookie preferences" in the footer to reopen the banner.
- Clear cookies from your browser.
- Use browser settings: Chrome, Firefox, Safari, Edge.
6. Consequences of declining
Strictly necessary cookies are required. Declining analytics and advertising will not prevent you from reading content, but ads may be less relevant.
7. Do Not Track and GPC
We rely on our explicit consent banner. California residents can opt out of "sale/share" using the Global Privacy Control signal, which we honor.
8. Contact
Cookie or consent questions: benboutaharr@gmail.com